We’re open for inclusion

By Christine Hemphill, Open Inclusion

Retail banks have been providing enormous convenience to customers by developing their mobile personal banking functionality which is increasingly available in our pockets. As uptake by customers grows, a recent event at the Financial Conduct Authority (FCA) on 15 January 2019 considered who may be being left behind by this wave of new digital applications. Are these apps providing fair and equitable access and experience to all users, including those with sensory, physical or cognitive differences and impairments?

In front of a packed room of financial service providers, digital product designers and regulators, Business Disability Forum brought together a great range of speakers providing fresh new insights into retail banking digital inclusion. The morning saw Open Inclusion present some of the key findings of its Mobile Banking Inclusion Report conducted last year. The report assessed and compared the inclusiveness of 10 UK banks’ iOS and Android apps.

The session was kicked off with Shelley Cross from the FCA who outlined the importance that the regulator places on inclusion of all customers, especially those with vulnerabilities to receiving poorer services or exclusion, including those with lived experience of disability.

Steve Tyler of Leonard Cheshire talking about inclusive innovation in digital banking - past, present and future

Steve Tyler from Leonard Cheshire

Steve Tyler from Leonard Cheshire provided an enlightening talk on the power of technology and inclusive design in retail banking in the past, present and future. He motivated organisations to look to inclusive design to better understand and leverage emerging technologies. Not only will the 20% of customers with permanent specific access needs benefit, but in consideration of more extreme customer needs, organisations will likely generate insights that make for far more innovative, cost effective and durable products benefiting 100% of customers.

Business Disability Forum’s Diane Lightfoot outlined some paths that banks could take to practically improve the customer experience of their digital products and benefit from the value of the £265 billion purple pound market segment. This included gathering regular insight from their customers who have disabilities and embedding the skills, capabilities and internal governance needed to ensure that every product iteration maintains or extends inclusive design, accessibility and usability by the broadest audience.

Christine Hemphill of Open Inclusion introduced research that they conducted in 2018. None of them were fully inclusive to users with common access needs. The research found significant differences in inclusion across the apps of the 10 different brands tested. Sometimes there were also significant differences between the iOS and Android version of the same brand’s apps.

The leading brands, led by Lloyds Bank, got results in the high 80s. A score of 100 would mean that core online banking journeys were all inclusive to most user groups. The lowest came in at a very poor 50 showing half of the functionality tested was not accessible to one of more significant user group. The average of all apps was 77.

 

Christine Hemphill speaking in front of a slide that reads "Difference is all we have in common" and an image of a person dancing The slide headline reads "We are all different - normal is a flawed concept. Some differences are visible. Most are hidden". In the foreground are the attendees at the event

Christine Hemphill from Open Inclusion

 

This research clearly shows that there is still a very long way to go to ensure that the needs of users with physical, sensory or cognitive impairments are supported by current retail banking mobile offerings.

A survey with consumers with access needs was also conducted as part of Open Inclusion’s research. It identified what disabled and older customers appreciate and what they are currently unsatisfied with in relation to mobile banking. In it, 44% of customers with access needs covering all the major impairment categories and all major assistive and adaptive technology categories, noted that they would like their mobile banking app to be more accessible to them. More than 50% of respondents also wanted their provider to make it easier to do simple updates such as to personal information on the app and to find help / contact information when required.

The expert review and authentic usability testing assessed in a comparative way, the post-authentication functionality (what you can do after you have signed in) of the iOS and Android versions of the 10 brands. Open utilised their digital maturity model for assessment of the apps across 5 key competency areas:

A slide that has the 5 capabilities listed each with an associated icon 1. Interactions 2. Visual design and media 3.Personalisation and assistive technology support 4.User assistance 5.Simplicity

Capabilities

  1. Interactions
  2. Visual design and media
  3. Personalisation and assistive technology support
  4. User assistance
  5. Simplicity

Business Disability Forum is proud to note that Open Inclusion is an expert partner of Business Disability Forum for market and user research and insight. This means that members can be confident that should they wish to engage them for inclusive research, customer insight, design and innovation services that they will get excellent quality work at the best prices on offer. Open provide a 15% discount on all inclusion services to all Business Disability Forum partners and members.

 

Disability, identity and technology: A journey through time

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By Ebunola Adenipekun, Business Disability Forum

Our annual technology showcase for 2019 entitled ‘Disability, identity and technology’ is in a few weeks and we will be looking at the concepts of ‘identity’ and ‘going places’ through the lens of technology.

We will be bringing a number of organisations together to showcase fresh and innovative technologies which will help make your business disability-smart. Whether it’s at work, at events or at home, these companies will have something for you. Alongside this exciting exhibition you will also get to:

  • Take part in discussions about where technology has really made an impact and where it still has some way to go.
  • Join in our talks about career progression and travel for people with disabilities.

Paul SmythWe are delighted to announce that our first speaker will be Paul Smyth, Head of Digital Accessibility at Barclays (pictured right) who will provide a personal perspective of working with a disability.

Paul will share his own journey of disability and getting into his career at Barclays as a visually impaired accessibility leader and disability champion. Be prepared for stories of ‘turning heads’ and taking the long way around in getting a job, forging a career and in his own words “leveraging ‘whizzy’ technology and applying a resilient mindset”.

We are also delighted to welcome James Hallam, Senior Manager in the London Top Tier Controls team at PwC.

James will be sharing his personal story of how he uses tools and technology to enable him to get to work and do his job. He also talks about how this changes over time, often leading to interesting challenges and opportunities, sometimes via unusual routes!

Our exhibitors include:

To find out more and to sign up to attend, please visit the page here

Thinking globally about disability and business

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Our Global Taskforce met for the first time in September 2018

By Diane Lightfoot, Chief Executive, Business Disability Forum

To mark the United Nations International Day of People with Disabilities (IDPD), I wanted to share some of the things we have been doing at Business Disability Forum over the past few months to get disability on the global stage.

Forty-five per cent of our members are global or have some sort of international presence. Together, they employ over 8 million people across the world. Many have a presence in developing countries where there is a real opportunity to realise the theme for this year’s IDPD: that is, of “Empowering persons with disabilities and ensuring inclusiveness and equality.”

We upped the ante on our global focus in earnest earlier this year, with the launch of our new Global Taskforce, co-chaired by Shell, back in April. Since then, it has developed into a lively and collaborative community of global businesses including Accenture, Barclays, GSK, EY, Microlink, Unilever, KPMG and more. As with all our Taskforces, it’s a forum where organisations can share best practices and also challenges – a “safe space” to talk about what’s not working and how we might work collectively to fix it.

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Our Global Framework, released in July, uses a scoring system to assess practice

When I first spoke to Partners to moot the idea of a global taskforce, they told me that they didn’t want “another talking shop”. So, the taskforce has been deliberately “action – task!” oriented. We began with the development of our new Global Business Disability Framework, based on our UK based Disability Standard and reframed as a “maturity model” as a self-assessment tool for global leads. We were delighted to launch the Framework at the UK Government’s Global Disability Summit back in July 2018 and it is now being used by global organisations to measure and improve their corporate approach to disability inclusion.

Next year will see the taskforce publish research, create a comprehensive suite of guidance tailored for global business and develop the next iteration of the Global Framework.

We’ve also been on tour! In the last few months we’ve spoken at conferences and held meetings in France, Switzerland, Germany and the Netherlands.

I and my colleagues Brendan and Delphine were very pleased to attend the ILO Global Business Disability Network (GBDN) conference in Geneva last month where I presented our Framework and continued to build our collaboration with the ILO. We really enjoy our partnership with the GBDN and encourage our members to work with them, especially by using their global presence to support the establishment of national business and disability networks in the countries where they are present. We were really pleased to see the Bangladesh network doing well, a new China network just launched and a network in India due to launch in 2019. With that in mind, we were also delighted to host a delegation from the Ministries of Inclusion, Education and Human Rights in Brazil at our London office.

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The conversation around disability is shifting to cities all over the world

I was also lucky enough to join our member CAFE – the Centre for Access to Football in Europe – in Bilbao a couple of weeks ago to speak at their triennial conference at the San Mames stadium. It was a fabulous event in a stunning city and a privilege to talk to such a diverse audience about how the beautiful game can make a real difference to disability employment.

Fittingly, the most recent meeting of our Global Taskforce was on Friday (30 November) hosted by our Founder Leader Barclays at which we discussed strategic approaches to improving disability inclusion globally and how to communicate effectively with a global internal and external audience. Central to this is our partnership with and support to the #Valuable campaign which is seeking to get disability on the agenda of global boards worldwide and we were delighted when Unilever CEO Paul Polman announced our collaboration on stage at One Young World in October.

So, as we celebrate IDPD today with a whole host of events across the world, let’s hope that this is just the start of really shifting the dial on the inclusion of disabled people worldwide.

For more information on Business Disability Forum’s Global Taskforce and the Global Business Disability Framework, visit: https://businessdisabilityforum.org.uk/membership/global-taskforce.

Partner Group Reception 2018: Bringing your whole self to work

By Ebunola Adenipekun, Business Disability Forum

“Bringing your whole self to work no matter your disability, this will be the ‘New Normal'” stated John Brady, from Royal Bank of Scotland, host of Business Disability Forum’s Partner Group Reception.

John Brady, RBS at the lectern

John Brady, RBS

This key point honed in on the theme of the event as we rang in our new financial year:  ‘Identity’, as we also heard from disabled people about how their disabilities inform and overlap with their own identities.

Business Disability Forum’s Partner Group Reception, held at the RBS / Natwest building in Bishopsgate was turned into a Summer Serenity Garden on 26 July.

Floral archway entrance to the Partner Group Reception

Entrance to the Partner Group Reception

Partner Group Reception: Water fountain

Partner Group Reception: Water fountain

It felt fitting, given that it was one of the hottest days of the year, to ‘bring the outside in’ for the event, creating a tranquil indoor garden for our Partner Groups to network and talk about the themes of the Reception.

Signs to the Serenity Garden & Bar as well as the Lecture Theatre

Signs to the Serenity Garden & Bar as well as the Lecture Theatre

Oliver Lam-Watson talking into a microphone

Oliver Lam-Watson

As we turned to the speeches, one of our speakers was Oliver Lam-Watson, who won second place at our Film Festival in 2017. Oliver’s speech asked the question: “Is your identity something that other people give you or something you create for yourself?  The choice to create it for yourself can be a profoundly personal journey.”

This was a question Oliver had faced himself, in the form of preconceptions and assumptions by his peers about what he could or couldn’t do. Oliver has lived by the maxim that having a disability doesn’t mean being any less able to do whatever you want, and in addition to being a filmmaker Oliver is hoping to qualify for the next Paralympics as part of Team GB. In conclusion Oliver made a great point about disability and identity; that it needs to be something that is not imposed on someone by society.

Lucy Ruck talking

Lucy Ruck

We also heard from Lucy Ruck, Business Disability Forum’s Technology Taskforce Manager, about being an amputee has shaped her life and ambitions – from being a trainee hairdresser to taking on leadership of our Technology Taskforce which turned 10 this year. Before losing her leg after she was hit by a train when she was 17, she had never met a disabled person before in her life and she became disabled overnight. And she has shared a conversation about it with Diane Lightfoot in our new podcast series “Who are we? The people behind the job title”.

BDF - Partner Group Reception

Diane Lightfoot and Interpreter

One point that was raised was that some people don’t feel disabled enough to use that term or label, Graeme Whippy asked, if you adopt the social model of disability should you only use the word disabled about yourself if you have encountered barriers that disable you?

Graeme Whippy

Graeme Whippy, Disability Consultant

All the speakers had internally decided that their disability was just part of who they are and as John Brady also pointed out, once a disability is acquired you adapt to the “new normal” and society and employers need to accept and adapt to the new normal too.

Everyone is a three dimensional fully rounded person who can be “shallow as well as deep” in Fazilet Hadi’s words, and has different identities professionally and personally.

Fazilet Hadi from RNIB standing at the lectern

Fazilet Hadi from RNIB

A closing thought was that for organisations to succeed on disability they need to “maintain the tension”, that meaning continuing to focus on what needs to be done.

Other highlights of the event included the Roving Artist who impressed guests with his beautiful silhouettes – and of course, the networking!

A big thank you to everyone who attended!

Roving Artist and guest holding the guest's silhouette

Roving Artist (left) and guest

We look forward to hosting our Partners next year, find out more about our events here.

Business Disability Forum film festival 2018: the winners!

By Ebunola Adenipekun

We were wowed by the level of entries at this year’s Business Disability Forum film festival, hosted at KPMG offices in Canary Wharf.

Entrants submitted their films to win a work placement with a film production company.

Sponsored by Barclays, the film Festival was the result of the 7 day film challenge to university students and graduates.

The challenge called on students from all over the UK to create a film that embodied the brief.

A picture of a director's chair

We released the official question via email on Tuesday 27 March with 7 days to create the film and submit by Tuesday 3 April 2018. The question was:

‘What does going places mean for you?’

In the end, we chose five pieces of work from students and graduates as well as topical films from Barclays and KPMG, with disability-related perspectives, seeking to challenge assumptions and attitudes and open eyes to the reality of living with a disability.

Winners at Business Disability Forum Film Festival 2018

The winner was Diversity against Adversity from Manchester Film School with their film ‘Kenny Rei and the Spicy Ladies’, made by Miguel Ramos and Bettina Toth.

This humorous and thought-provoking story was about a man with ADHD and his allies in the workplace.

Runner up was Wolf Pack from the University of Wolverhampton with their film ‘Barrier’, about a deaf man who against ‘barriers’ goes on a job interview. They were last year winners Samuel Ash and William Horsefield.

Third place was Edgar Scukins from the Manchester School of Art with his film ‘Mike’, about the protagonist who has cerebral palsy.

We also awarded highly commended prizes to Luke Trower for ‘Going Forward’:

as well as John Ford, Zoe Norgrove and Ritesh Vara for ‘Stick With It’:

The entries were judged by leaders from the world of TV, film and disability: Oliver Kent, Head of Continuing Drama Series, BBC, Ioanna Karavela, Producer, 90 Seconds, Noeleen Cowley, Partner, Banking Operations and Customers, KPMG, Helen Cooke, Founder and CEO, MyPlus and Tara Jelley, Barclays UK Head of Technology Transformation & Accessibility Sponsor.

Prizes awarded at the film festival

Prizes awarded at the film festival

Diversity against diversity, the team who created ‘Kenny Rei and the Spicy Ladies’ won a full day’s work placement/training session with video production company 90 Seconds, with personal insight into how to succeed in the media industry, as well as profile creation on their job platform. Other prizes included: work experience with film production company 1stAveMachine, An Amazon Echo (donated by Enterprise-Rent-A-Car), A Google chromecast (donated by Texthelp), A £300 Amazon voucher (donated by Lexxic) and An Xbox One S (donated by Microsoft).

Barclays also showed their film:

The film festival proved to be a great opportunity to network too as the prize winners had conversations with the various Members and Partners at Business Disability Forum, as well as the judges.

Camera prop at Business Disability Forum Film Festival 2018

Camera prop at Business Disability Forum Film Festival 2018

A big thank you to everyone who came along and we look forward to seeing you next year!

Click on this link to find out more details about our upcoming events

Business Disability Forum’s big day out – film festival winners

By Ebunola Adenipekun

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After months of planning, the day of our Technology Taskforce film festival finally arrived and it was truly an amazing event! (Even if we do say so ourselves!)

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Generously hosted by KPMG at their Canary Wharf offices and sponsored by Enterprise Rent-A-Car, the event saw the outcome of the previously set 72 hour film challenge to university students who were asked: “Business, technology, disability: how does technology showcase disabled talent?”. The challenge called on students from across the country to create a film that embodied the brief. Prizes were donated by Barclays, Microlink, Microsoft, Santander – and KPMG who gave a top of the range laptop!

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As well as showcasing great film, we also wanted the event to provoke thoughts about the next generation of disabled people and as they prepare to enter the world of work with a fresh set of ideas, perspectives and expectations, are we as employers ready to harness this new pool of talent, or will existing barriers mean that we miss the opportunity?

Our winners!

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In third place was ‘The Wheelchair Man’, by Trine Hagan, Gavin Roberts and Joey Thompson from the University of Creative Arts. It told the story of student Joey who has  adjusted to life with a disability while at university both by getting used to assistive technology and with the support of others through online spaces such as YouTube. They won 2 Amazon Echo dots and an Amazon Firestick TV.

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The runner up was ‘Why I Make My Life So Hard’ by Oliver Lam-Watson of Kingston University, which came from a question the filmmaker asked himself about carrying heavy and often clunky filming gear around in his determination to be an influential filmmaker. He won Wembley tickets, Amazon Echo dot, as well as a Motorola Moto Smart watch.

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And *drumroll please*…

….first place was given to Wolf pack a talented team of two Wolverhampton University students, William Horsefield and Samuel Ash whose film ‘Big Day’ examined how assistive technology could help someone move into the world of work, through interviews and beyond. The film also explored the creation of an app in which sign language could be converted to text on a phone. An exciting prospect!

Wolf pack, won 1st place receiving an  Amazon Echo, Lenovo X260 Laptop, XBOX One S 1TB and Minecraft games and an Apple TV.

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Jeff A. King, Assistant Vice President, European IT, Enterprise Rent-A-Car said: “We’ve teamed up with the Business Disability Forum’s Technology Taskforce for a unique event. It’s a Film Festival that provides a look at the world through the eyes of young disabled students preparing to go for their first jobs. It goes without saying that workplaces need to understand each new generation of graduates. After all they are the people who will ultimately shape the organisation and ensure it meets the future with fresh ideas and remains relevant. More immediately, this is about getting the best out of every employee in the organisation and utilising the most diverse possible pool of talent.”

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As well as the three talented winners, there were also short films from our hosts KPMG who screened ‘No More Awkwardness’ which highlighted how within their organisation the conversation of disability is normalised.

Our sponsors Enterprise Rent-A-Car screened their film ‘The Blind Hike’ which was a tale of a father and son who use their rented cars to explore the world.


We also screened our own film ‘Inside Nutmeg House’ – taking a look at why we do what we do through a day in the life of a Disability Consultant and a Relationship Manager.

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This film festival had a great turn out from our membership, so a big thank you to all who came along to support and we very much look forward to seeing you next year!

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Making sure that ‘digital-first’ is also ‘accessible-first’

By Lucy Ruck

Delegates at the Accessibility in the Digital Space event

The Accessibility in the Digital Space event on 28 September

There’s no question that the main way that employees and customers alike will deal with most organisations today will be digitally.

But the question remains: what does this mean for accessibility? So this is what we asked at our Accessibility in the Digital Space event which I was lucky enough to lead on Wednesday 28 September.

These events are enormously rewarding in terms of the success stories and good practice we hear about from BDF’s Members and Partners and particularly the sheer passion many of them have for making their websites and IT systems fully accessible.

Indeed what emerged very quickly at Wednesday’s event was the importance of digital accessibility for organisations. Nigel Fletcher of Tesco, who kindly hosted the event, estimated that around 20 per cent of Tesco’s 500,000 employees have a disability.

The event gave us the first glimpse of the Click-Away Pound research which BDF have produced with Freeney Williams and which will show the costs to businesses of users leaving inaccessible websites.

What we know already is stark: that over 70 per cent of disabled people face significant barriers to accessing websites and apps and often give up.

Of course, there are many challenges involved with digital accessibility, not just in terms of working around existing systems but also entrenched ways of thinking. Rick Williams highlighted the need for a change of culture at organisations so that accessibility is approached as a matter of course, rather than being included as an afterthought as often happens at present.

Then there is the sheer scale of the work involved, with Alistair Duggin of the Government Digital Service noting that making the gov.uk site accessible entailed work on some 300,000 pages of web content.

But one of the key points from the discussion was that organisations are rising to the challenge in a big way.

Marianne Matthews and Clare Davidson from Sky highlighted a major shift in the organisation towards embedding accessibility in everything they do. They have built up a massive digital product development team of 650 people to help them do this, tested every digital product with live users and linked accessibility directly in to Sky’s three design principles of ‘brilliantly simple’, ‘beautiful’ and ‘intelligent’.

Meanwhile Will Houston of Enterprise-Rent-A-Car, noted that accessibility for employees is being transformed by allowing employees to personalise the way they work on IT systems. Will also spoke extensively about the tools that the Technology Taskforce has developed, that are really helping him to embed accessibility with their organisation. Signing up to the Accessible Technology Charter and using the Accessibility Maturity Model (AMM), have really helped them to assess where they are and the areas where they need to improve.

So the key theme here is changing the way we think – as we move more and more towards being ‘digital-first’, we should also become ‘accessible-first’.

And it’s great to be part of the discussions that drive that move.

For more information about BDF’s Technology Taskforce please visit www. technologytaskforce.org/